Friday 1 October 2021

Indeed and jobs as salvation

That Indeed advert. 

The portrayal of jobseekers as lost and desperate, the choral faux-gospel music saying "rise up", the woman crying in stunned disbelief that she was finally accepted at some miserable hellhole job that almost definitely doesn't deserve her or her skills and will only serve to keep her fed and warm until she can claw her way out of that pit and into a new one---it all communicates one thing. Work as salvation. Not just work. Acceptance by a corporate gatekeeper. Definitely corporate, because no one gets a job down the road from Indeed. Indeed is jobs at desks or jobs that pretend they're at desks but are actually at cashiers. Hoping that some recruitment HR doofus will decide you're dynamic enough to work there, when we (millennials) know that anyone can do anything at an Indeed-desk-job if they know how to google. 

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